As announced in The Bookseller today, we are really delighted to announce that we have signed a new licensing deal with Warner Bros. Consumer Products UK.
This means that for the next three years we’ll be publishing new books for DC Comics Justice League, Looney Tunes and top dog Scooby-Doo. The first titles will launch in May 2014, and we have plans to publish at least 30 books in the first year for children aged 5 to 12 years old.
Key products will include 3-in-1 fiction box sets for the Justice League Super Heroes Batman and Superman (June 2014), illustrated colour non-fiction titles Batmobiles and Batcycles and The Engineering Behind Batman’s Vehicles (July 2014) and hardback gift books like the Looney Tunes and Scooby-Doo Treasuries (Summer 2014).
Miles, who’s in charge here at Curious Fox, explains, “When we launched Curious Fox in spring last year we had a very clear goal – to publish brilliant books that would spark curiosity in young minds. In a short time we’ve immersed our readers in new worlds, introduced them to new characters and engaged them in some amazing stories. The acquisition of the rights to publish books featuring some of the world’s most iconic brands and characters is hugely exciting and is integral to helping us achieve our ambition of inspiring a life long love of books amongst children.”
The UK deal is an extension of an existing and highly successful relationship between our parent company, Capstone, and Warner Bros. Consumer Products in the US. Paul Bufton, General Manager for Warner Bros. Consumer Products UK, said, “Publishing is the cornerstone of any successful licensing campaign, with books often being a child’s first experience of a brand. Quality books such as those created by Curious Fox add credibility and aids parental favour with our brands. We’re thrilled to have them on board and we’re looking forward to working with them to put our stamp on the UK children’s book market.”
Stay tuned to curious-fox.com for more details.